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These Hershey Kisses pretzels may look innocent, but don’t be fooled. Its sweet, salty, crunchy, melt-in-the-mouth texture is addictive, for better or for worse. Sometimes you get one, promise it’s your last, and then reach for more. You will love me and curse me at the same time.
Easter Hershey Kiss Pretzels are one of the easiest treats to make. It’s just a pretzel, a Hershey’s Hug, and an M&M on top. I remember my 2 year old helping me make it even. He was having a bad day, so I pushed him down on the counter and thought some chocolate would fix it… And it happened. He unwrapped each hug and carefully placed them on top of the pretzel, sampling a few along the way.
A great way to get kids involved in the kitchen.

Easter Hershey Kiss Pretzel Ingredients
These Hershey Kisses pretzels are small and unassuming. It looks like a harmless little snack, but don’t be fooled. One is not enough. Here’s what you need to make this delicious treat.
Mini Pretzels: A crunchy, salty base pairs perfectly with sweet chocolate for the ultimate bite-sized treat. Hershey’s Hugs: They soften when warmed and create a creamy chocolate layer that melts on top of the pretzel. Easter M&Ms: A colorful, festive topping that adds a pop of sweetness and a fun crunch.
The last time I made these, my kids kept sneaking back into the ziplock bag and were sure I wouldn’t notice “one more”. Spoiler alert: I noticed. Mainly because I was right next to them doing the exact same thing and they disappeared much earlier than expected.

variations
These treats can easily be adapted to any holiday. I made these using peppermint kisses as a gift for my neighbors during the Christmas season, and they are always a hit. You can also swap out the pretzels for square Christmas crackers for a luxurious twist. Finish it off with seasonal M&M’s or pecans for a nutty flavor. The options are endless! Just choose a coordinating kiss, hug, and festive M&M mix for the holidays.
How to make Hershey Kiss pretzels
All you have to do is prepare a few ingredients and pop them in the oven for a few minutes to create the perfect combination of sweet, salty, and crunchy. Perfect for holidays, parties, or just a little gift for your neighbors. Here’s how to make it:
Preheat: Heat oven to 175°F and line a baking sheet with Silpat or parchment paper. Assemble: Arrange the mini pretzels in a single layer on a baking sheet and place individual unwrapped Hershey’s Hugs on top of the pretzels. Bake: Place in the oven for a few minutes until the chocolate becomes shiny and begins to soften. Finishing: Remove from the oven and immediately press Easter M&Ms into each Hug and let cool completely before storing in an airtight container.
What starts as a quick and easy snack can turn into an opportunity to connect, serve, and make memories. Deliver something to a neighbor, ask for a little help, or share something sweet with your loved ones.
How to make the perfect Easter Hershey Kiss pretzels
Before making these Easter Hershey Kiss pretzels, prepare two kitchen essentials: a baking sheet and a Silpat liner. A light-colored baking sheet is best, as dark-colored pans tend to overcook. Silpat ensures even baking, makes cleanup easier, and makes it easier to lift treats out of the pan. No need to buy parchment paper anymore since you can reuse it over and over again.

Storing Hershey Kiss Pretzels
Keep Easter Hershey Kiss Pretzels fresh in an airtight container or Ziploc bag. I’m really looking forward to wrapping the cellophane with seasonal ribbons and delivering it to my friends.
Give a hug to your neighbors and friends

One year, I offered to take my oldest son to help deliver snacks to the neighborhood, say a prayer, drive, and stop at homes he felt he wanted to visit. All the houses belonged to people we knew.
It wasn’t planned or elaborate, just following a quiet impression. As we drove, we talked, laughed, and shared moments that we might not have had at home. What started as a simple act of giving turned into a truly special night that bonded us in ways I never expected.
These Easter Hershey Kiss Pretzels are the kind of treat you’ll make once and keep in your back pocket forever. Perfect for last-minute baking, little hands helping out in the kitchen, or when you want to do something fun without having to make a whole creation.
Other Easter desserts you’ll love

